VisualDNA is a high growth marketing technology start-up based in London and Moscow. We’re the creators of a patented technology that’s at the cutting edge of web personalisation.
It’s well known that the amount of time people spend online is increasing and that the boundaries are blurring between all forms of media. What’s interesting is that methods for understanding what we all want and need as part of our day-to-day media consumption have attracted relatively little innovation.
It’s this area in which we’re pioneering our VisualDNA technology. We’re working in one of the most exciting growth areas in the online space with online display advertising predicted to grow to a $50bn business by 2015.Our ultimate vision is to be the place where every user safely stores their digital persona and gets to decide who can use it in order to make their life easier. Our strategy to get us there is to work closely with both online publishers to help them understand exactly who it is that’s using their site and with media agencies and advertisers to help them reach the most appropriate audiences for their brands.At VisualDNA, you’ll get to work with some really exciting companies who are innovating in the online space. Our partners include some of the most recognised global brands from publishers and advertisers to agencies and ad networks.